Daniel Plumley

Daniel is a Senior Lecturer in Sport Finance at Sheffield Hallam University. He has been involved in the business of sport since 2006 and has taught at Sheffield Hallam University since 2011. His main teaching and research interests are in the finance, economics and governance of professional team sports and his PhD focused on measuring financial and sporting performance in English professional football.

He writes regularly for academic journals, sport business textbooks and consult with professional clubs on sport finance issues. He is a regular commentator on numerous media pieces discussing the finances of football with local, national and international media outlets.